{"id":648,"date":"2020-07-09T23:03:00","date_gmt":"2020-07-09T23:03:00","guid":{"rendered":"https:\/\/bertolinidirect.com\/?p=648"},"modified":"2024-09-12T22:01:25","modified_gmt":"2024-09-12T22:01:25","slug":"a-brand-you-can-trust","status":"publish","type":"post","link":"https:\/\/bertolinidirect.com\/de\/blog\/a-brand-you-can-trust","title":{"rendered":"Bertolini-Fallstudie: Das Donelson-Stipendium"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"h-overview\">\u00dcberblick<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"73\" src=\"https:\/\/bertolinidirect.com\/wp-content\/uploads\/2020\/07\/2020_Bertolini_DonelsonFellowship_CaseStudy_Blog_TDF_Bertolini_CoBrand_Logos-300x73-1.jpg\" alt=\"TDF Bertolini CoBrand Logos\" class=\"wp-image-828\" style=\"width:300px\"\/><\/figure>\n\n\n\n<p>Die Donelson Fellowship (TDF) begann vor \u00fcber 60 Jahren in Nashville, Tennessee, als kleine Bibelstudiengruppe. Dank der starken Unterst\u00fctzung und des Glaubens der Gemeinde wuchs die kleine Gruppe zu einem gro\u00dfen Kirchencampus mit tiefen Wurzeln in der Gemeinde heran. Heute hilft TDF Menschen auf der ganzen Welt, Freiheit, Sinn und Erf\u00fcllung zu finden.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Die Donelson Fellowship-Fallstudie\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/xQ7uXMMPq80?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-challenge\">Die Herausforderung<\/h2>\n\n\n\n<p>TDF bestellte vor 22 Jahren St\u00fchle bei Bertolini. Obwohl sie immer noch gut aussahen und lange gehalten hatten, war es Zeit f\u00fcr einen Ersatz. Die St\u00fchle passten nicht mehr zum modernisierten Dekor mit neuem Bodenbelag und neuer Farbe.<\/p>\n\n\n\n<p>Da sie in der Vergangenheit mit Bertolini-Produkten zufrieden waren, entschieden sie sich, auch f\u00fcr die neuen St\u00fchle bei derselben Firma zu bleiben. Die Betriebsleiterin, Sherry Anderson, kontaktierte ihren Vertriebsmitarbeiter, um St\u00fchle zu finden, die gut aussehen und lange halten w\u00fcrden, aber trotzdem in ihrem Budget blieben. Au\u00dferdem war es Sherry wichtig, St\u00fchle zu haben, die f\u00fcr ihre Gemeinde bequem waren.<\/p>\n\n\n\n<p>Dar\u00fcber hinaus dient das Gotteshaus als Mehrzweckraum, sodass St\u00fchle ben\u00f6tigt wurden, die sich leicht bewegen, stapeln und verstauen lie\u00dfen. Au\u00dferdem mussten individuelle Anpassungsm\u00f6glichkeiten hinzugef\u00fcgt werden, darunter Getr\u00e4nkehalter, um den neuen Teppich zu sch\u00fctzen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-solution\">Die L\u00f6sung<\/h2>\n\n\n\n<p>Der Bertolini-Verk\u00e4ufer erkl\u00e4rte Sherry die Unterschiede zwischen den St\u00fchlen. Sherry schr\u00e4nkte ihre Auswahl auf zwei St\u00fchle ein und besprach den Komfort mit ihrem Vertreter, der ihr ein Muster von jedem Stuhl schickte, damit sie sie \u201e\u00c4pfel mit \u00c4pfeln\u201c vergleichen konnte. Sherry und ihr Team entschieden sich f\u00fcr den <a href=\"https:\/\/bertolinidirect.com\/de\/all\/essentials-series-worship-chair\/\">Grundausstattung<\/a> St\u00fchle.<\/p>\n\n\n\n<div class=\"wp-block-bertolini-testimonial\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"39\" height=\"26\" viewbox=\"0 0 39 26\" fill=\"none\"><path d=\"M28.9079 25.5537C27.2773 25.5537 25.8302 25.1256 24.5665 24.2696C23.3028 23.4135 22.3041 22.2518 21.5703 20.7842C20.8366 19.3167 20.4697 17.6861 20.4697 15.8925C20.4697 12.9575 21.4276 10.0836 23.3436 7.27086C25.3003 4.41736 28.0518 2.07341 31.5983 0.239014L38.4468 3.90781C36.1232 5.04921 34.1461 6.37405 32.5155 7.88233C30.9257 9.39061 29.8455 11.1639 29.2748 13.2021C31.1907 13.3651 32.7397 13.9562 33.9219 14.9753C35.1448 15.9537 35.7563 17.3193 35.7563 19.0721C35.7563 20.825 35.1245 22.3537 33.8608 23.6581C32.6378 24.9218 30.9869 25.5537 28.9079 25.5537ZM8.48497 25.5537C6.8544 25.5537 5.40726 25.1256 4.14357 24.2696C2.87987 23.4135 1.88115 22.2518 1.14739 20.7842C0.413632 19.3167 0.0467529 17.6861 0.0467529 15.8925C0.0467529 12.9575 1.00471 10.0836 2.92064 7.27086C4.87733 4.41736 7.62892 2.07341 11.1754 0.239014L18.0238 3.90781C15.7003 5.04921 13.7232 6.37405 12.0926 7.88233C10.5028 9.39061 9.42255 11.1639 8.85185 13.2021C10.7678 13.3651 12.3168 13.9562 13.499 14.9753C14.7219 15.9537 15.3334 17.3193 15.3334 19.0721C15.3334 20.825 14.7015 22.3537 13.4378 23.6581C12.2149 24.9218 10.564 25.5537 8.48497 25.5537Z\" fill=\"#77091C\"><\/path><\/svg>\n<p>F\u00fcr mich sind Beziehungen sehr wichtig, weil ich darauf vertrauen muss, dass die Leute, mit denen ich spreche, ehrlich \u00fcber ihre Produkte sind. <strong>F\u00fcr mich war es wichtig zu wissen, dass ich mit Leuten sprach, denen ich vertrauen konnte.<\/strong> Die Zusammenarbeit mit meinem Vertriebsmitarbeiter ist wunderbar und wir sind Freunde geworden.<\/p>\n<div class=\"testimonial-content\"><img decoding=\"async\" src=\"https:\/\/bertolinidirect.com\/wp-content\/uploads\/2024\/05\/2020_Bertolini_DonelsonFellowship_CaseStudy_Blog_Sherry_Image.png\" alt=\"Foto von Sherry\"\/><div class=\"author-info\"><p class=\"author-name\">Sherry Anderson<\/p><p class=\"author-title\">Betriebsleiter, The Donelson Fellowship<\/p><\/div><\/div><\/div>\n\n\n\n<p>Sherry hat an der R\u00fcckseite des Stuhlgestells einen Karten- und Getr\u00e4nkehalter angebracht, um das Versch\u00fctten von Getr\u00e4nken zu verhindern.<\/p>\n\n\n\n<p>Sie sch\u00e4tzt auch die M\u00f6glichkeit, St\u00fchle in einer Reihe aufzustellen, um die Abstandsregeln einzuhalten. Diese sind ihrer Aussage nach einfach anzuwenden und hilfreich, wenn man die St\u00fchle in Reihen oder kleinen Gruppen aufstellt.<\/p>\n\n\n\n<p>Sherry hat auch Karren bestellt, die sich ihrer Aussage nach gut zum Be- und Entladen sowie zum Transportieren der St\u00fchle eignen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-bertolini-made-it-easy\">Wie Bertolini es einfach machte<\/h2>\n\n\n\n<p>Obwohl Sherry online Informationen zu Bertolini-Produkten finden kann, spricht sie lieber mit jemandem, der ihr die Unterschiede zwischen den St\u00fchlen erkl\u00e4ren kann. Ihr Vertriebsmitarbeiter f\u00fchrte sie durch den Bestellvorgang, schickte ihr Musterst\u00fchle und schickte ihr per E-Mail einige Ressourcen, die sie mit anderen in ihrem Team teilen konnte.<\/p>\n\n\n\n<div class=\"wp-block-bertolini-testimonial\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"39\" height=\"26\" viewbox=\"0 0 39 26\" fill=\"none\"><path d=\"M28.9079 25.5537C27.2773 25.5537 25.8302 25.1256 24.5665 24.2696C23.3028 23.4135 22.3041 22.2518 21.5703 20.7842C20.8366 19.3167 20.4697 17.6861 20.4697 15.8925C20.4697 12.9575 21.4276 10.0836 23.3436 7.27086C25.3003 4.41736 28.0518 2.07341 31.5983 0.239014L38.4468 3.90781C36.1232 5.04921 34.1461 6.37405 32.5155 7.88233C30.9257 9.39061 29.8455 11.1639 29.2748 13.2021C31.1907 13.3651 32.7397 13.9562 33.9219 14.9753C35.1448 15.9537 35.7563 17.3193 35.7563 19.0721C35.7563 20.825 35.1245 22.3537 33.8608 23.6581C32.6378 24.9218 30.9869 25.5537 28.9079 25.5537ZM8.48497 25.5537C6.8544 25.5537 5.40726 25.1256 4.14357 24.2696C2.87987 23.4135 1.88115 22.2518 1.14739 20.7842C0.413632 19.3167 0.0467529 17.6861 0.0467529 15.8925C0.0467529 12.9575 1.00471 10.0836 2.92064 7.27086C4.87733 4.41736 7.62892 2.07341 11.1754 0.239014L18.0238 3.90781C15.7003 5.04921 13.7232 6.37405 12.0926 7.88233C10.5028 9.39061 9.42255 11.1639 8.85185 13.2021C10.7678 13.3651 12.3168 13.9562 13.499 14.9753C14.7219 15.9537 15.3334 17.3193 15.3334 19.0721C15.3334 20.825 14.7015 22.3537 13.4378 23.6581C12.2149 24.9218 10.564 25.5537 8.48497 25.5537Z\" fill=\"#77091C\"><\/path><\/svg>\n<p>Wir hatten die St\u00fchle geliefert, aber dann kam COVID-19 und die Kirche war kurzzeitig geschlossen. Als die Leute die St\u00fchle endlich zu sehen bekamen, waren sie sprachlos! <strong>Es ist so sch\u00f6n, sch\u00f6ne, neue St\u00fchle zu haben.<\/strong> Sie sehen in unserem Gotteshaus wundervoll aus.<\/p>\n<div class=\"testimonial-content\"><div class=\"author-info\"><\/div><\/div><\/div>\n\n\n\n<p>Ihr Vertreter ging die Preisdetails und den Zeitplan durch und half Sherry, genau zu verstehen, was von der Garantie abgedeckt ist.<\/p>\n\n\n\n<p>Sherry gef\u00e4llt auch, dass sie ihren Vertriebsmitarbeiter jederzeit kontaktieren kann. Wenn beispielsweise jemand Stuhlgleiter austauschen muss, liefert Bertolini schnell Ersatz.<\/p>\n\n\n\n<div class=\"wp-block-bertolini-contact-sales-info\"><div class=\"contact-info-content\">\n<h3 class=\"wp-block-heading\" id=\"h-ready-to-get-pricing\">Bereit, die Preise zu erfahren?<\/h3>\n\n\n\n<p>Ihr pers\u00f6nlicher Vertriebsmitarbeiter ist nur einen Anruf entfernt!<\/p>\n<\/div><a class=\"link\" href=\"\/de\/contact-us\/\">Kontaktiere uns<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Overview The Donelson Fellowship (TDF) started more than 60 years ago in Nashville, Tennessee as a small Bible study group. With strong community support and faith, the small group grew into a large church campus with deep roots in the community. Today, TDF is helping people around the world find freedom, purpose, and fulfillment. The [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":806,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[74,77],"tags":[],"class_list":["post-648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","category-church-furniture"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Bertolini Case Study: The Donelson Fellowship | Bertolini Direct<\/title>\n<meta name=\"description\" content=\"Overview The Donelson Fellowship (TDF) started more than 60 years ago in Nashville, Tennessee as a small Bible study group. 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